Realized cooperation and activities
The Faculty of Management has established and successfully carried out a range of collaborations that encompass the university´s third mission, research, and teaching activities:
Third Mission and Social Engagement
The faculty has long supported regional development through thematic workshops, public seminars, and specialist conferences organised in cooperation with regional market actors, including local authorities. It further contributes to regional growth by offering lifelong-learning opportunities, notably through its University of the Third Age programme.
- Collaboration with interest groups of the faculty and the region, partnerships
- Business Forum, expert panels, etc.
- Alumni meetings (Alumni Club)
- Alumni Homecoming
- Advisory Alumni Board
- Cooperation with secondary schools
- Student for a Day
- Level Up seminars
- Financial Literacy seminars in collaboration with Generali Česká pojišťovna
- Organization of the nationwide event Night of Scientists
- Organization of Sustainability Week
- Organization of sports activities
- Jindřichův Hradec Hour Run, swimming relays
- Exhibitions and professional seminars as part of the activities of the FM Library
- Cultural and social events – family-friendly events such as Halloween, Easter and Christmas at the faculty, charity events organised by student associations, the representative ball of the Faculty of Management of the University of Economics
Research Activities
Faculty researchers and experts lead research and applied projects that respond to current market developments and emerging trends – issues to which society must react swiftly and flexibly.
National and international research and development projects
Technological development and adaptation
- Innovation of the Education Process Towards Implementing AI Tools
- AI Catalyst for SMEs
- Challenges of AI Adoption
Health and Care
- DIGI4Care
- Access to Healthcare Services in the Context of Financing Mechanisms: The Case of Ophthalmology
Trends
Contractual and applied research
- Development of the Strategic Development Plan of Jindřichův Hradec 2026–2035
- Support for strategic development of the Primary School Jindřichův Hradec II
- Creation of the Development Strategy of the Czech Canada Tourist Area for the period 2024–2028
- Revitalization of the Hvězdárna city district (comprehensive research report), Revitalization of the Vajgar city district
- Research on the perception of Škoda Auto’s attractiveness as a potential employer
Research environment and research groups
- Generative artificial intelligence and digitalization of higher education
- Cognitive and behavioral factors in innovation adoption and user acceptance of technologies
- Health policy, healthcare economics, and performance of outcome-oriented healthcare
- Coordination, communication, and motivational mechanisms within organizational structures
- Comprehensive development of tourism and tourist destinations
- Consumer behavior and visual attention in decision-making
- Industry 5.0: Human–technology interaction in industrial processes
- Strategy and education in the craft brewery segment
- Sustainable consumption and reduction of food waste
- Participatory planning and support for municipal projects with active citizen involvement
- Strategic management and municipal politics – attractiveness factors of specific localities
- Socio-economic analysis and digital inclusion of disadvantaged groups
- Quality and accessibility of data in the area of social insurance
- Identification of risky public procurements and non-standard behavior of contracting authorities
- System modeling, simulation, and operational analysis (SALOME laboratory)
- Organizational routines and process dynamics in enterprises
Teaching Activities
Leading professionals from businesses and the public sector – including our alumni – are continually involved in teaching. They deliver lectures and workshops and supply case studies or project briefs for students. This provides students with direct exposure to real-time managerial challenges, and many subsequently undertake internships or thesis projects developed in cooperation with the faculty´s partners.
Involvement of practitioners in teaching
- Innovation Week (autumn, spring) – a week dedicated to industry professionals (video recordings of lectures/seminars from the week)
- Selected courses and specializations
- Student projects (e.g., Mystery shopping for dm drogerie markt s.r.o.; lean and logistics projects at Edscha Automotive Kamenice nad Lipou; project assignments from Kooperativa Insurance Company, etc.) and thesis work
Engagement of additional interest communities – University for Entrepreneurship, Alliance for Youth
Student internships
- University of the Third Age
- Professional courses / micro-certificates
- Seminars organized by the FM Library